Breaking: Horcery Proudly Joins National HBPA as Corporate Sponsor, Bringing Cutting-Edge AI Technology to Horsemen
Horcery is proud to be a corporate sponsor of the National HBPA, North America’s largest horsemen’s association. Horcery is revolutionizing equine care with state-of-the-art technology designed exclusively for horsemen, enhancing the safety, health, and management of racehorses like never before.
A subsidiary of Tavistock Group, Horcery combines cutting-edge artificial intelligence with deep industry expertise to develop solutions tailored to the needs of trainers, owners, and equine professionals. Our flagship product, the AI Stall Monitor, is a game-changer in stable management—offering continuous real-time surveillance, detecting early signs of distress or illness, and providing invaluable documentation to protect trainers and owners from false claims. With its unparalleled ability to monitor stable conditions and horse behavior, the AI Stall Monitor is setting a new standard in equine welfare and risk management.
“Our most valuable resource is our horses, and Horcery’s AI Stall Monitor provides horsemen and horsewomen with transformative technology to provide a nonstop eye on their precious racehorses - accessible 24/7 via cell phone. The National HBPA values all our corporate sponsors, and we welcome Horcery, not just for its innovation but its enthusiasm for racehorses and horse racing,” said Eric Hamelback, CEO National HBPA.
The research and development behind Horcery’s technology has been conducted over several years in collaboration with leading individuals and organizations within the horse racing industry. These experts have helped identify the most pressing needs for horsemen and horses, particularly in light of the industry's evolving climate of surveillance and security. With increased government oversight into the sport, Horcery’s AI Stall Monitor is designed to meet these challenges head-on, providing the necessary tools to enhance compliance, integrity, and accountability.
“At Horcery, we are dedicated to developing technology that directly benefits the horsemen and the horses they care for,” said Matti Hiob, CEO of Horcery. “The AI Stall Monitor was created exclusively for this industry—there’s nothing else like it. Partnering with the National HBPA allows us to expand our mission of improving equine welfare, stable security, and operational efficiency. We are proud to align with an organization that shares our commitment to integrity and innovation in horse racing.”
For more information about Horcery, visit www.horcery.com. Sales inquiries can be directed to Jeff DeAngelis at jeff.deangelis@horcery.com, and media inquiries should be sent to Tara Cochran at tara.cochran@horcery.com.
